J-LIVE exclusive talent TAICHI launches in Southeast Asia.
Kicking off "ROAD TO 1,000,000 FOLLOWERS" and a "talent-linked promotion" for Japanese companies

The Entertainment Division (J-LIVE TOKYO) of the J-LIVE Business Headquarters at MMHJAPAN Co., Ltd. (head office: Shibuya-ku, Tokyo; Representative Director & CEO: Masafumi Kamei) is fully launching the Southeast Asian activities of its exclusive talent TAICHI (Taichi Honda). Starting from a base in Indonesia, TAICHI aims for "a combined 1 million followers, together with fans across Southeast Asia" through TikTok LIVE, local TV, events, and fan interaction. At the same time, the division has begun offering "TAICHI × Southeast Asia Expansion Promotion," a TAICHI-linked promotion product for Japanese companies looking to expand into Southeast Asia.

About TAICHI (Taichi Honda)

Name

TAICHI (Taichi Honda)

Date of birth

August 20, 1996 / Born in Tokyo

Career

Debuted in Korea with the Japanese-Korean group BLANC7 (active in Japan, Asia, and Brazil) → IVVY → member of the dance & vocal group "MXV" since 2025

Based in

Japan and Indonesia (exclusive to J-LIVE TOKYO)

Official website

www.jlive.info/taichi (7 languages: Japanese, Indonesian, English, Vietnamese, Thai, Korean, and Portuguese)

TikTok @real_taich1 TikTok @taichi_world Instagram @mxv_taichi X @mxv_taichi

"ROAD TO 1,000,000 FOLLOWERS" ― a goal pursued together with fans

The theme of TAICHI's Southeast Asia activities is "aiming for a combined 1 million followers, together with fans across Southeast Asia." Rather than broadcasting one way from Japan, TAICHI is committed to creating projects with local fans and building the numbers together. The official website is published in 7 languages so that fans in each country can follow TAICHI's activities in their native language.

Main planned projects from October 2026

Planned projects include a stage appearance at "Jak-Japan Matsuri 2026" (October 31 and November 1), a Japanese culture festival held in Jakarta; an appearance on major Indonesian TV network TransTV; TikTok LIVE sessions with Indonesian talent; a collaborative YouTube stream with Yoshimoto Indonesia; litter clean-up activities in Jakarta; TikTok LIVE fan meetups; and the Instagram "TAICHI Photo Library." Completed projects will be added to the archive on the official website as they take place.

"TAICHI × Southeast Asia Expansion Promotion" for Japanese companies

We have also launched a promotion product for Japanese companies aiming to expand into Southeast Asia, linking your company's products to TAICHI's activities. Instead of running ads, we "place your product next to a Japanese person people are cheering for," reaching the general public in Indonesia naturally. No local entity or travel is required: just ship your products from Japan, and we take care of everything on the ground, from livestreams and events to bringing your products along to local activities.

*All prices exclude tax. Special pricing is available for the first 3 companies, on the condition of data sharing.

How it connects with "HONNE OF ASIA" ― validate first, then sell with a face

"HONNE OF ASIA", the online local validation service we launched in September, lets you ask 3 local consumers directly, "Do you want it?" and "At what price would you buy it?", without traveling (from JPY 50,000 per session). The TAICHI-linked promotion is the next step after that. The recommended sequence is to confirm pricing and messaging in a "HONNE OF ASIA" product meeting first, then reach local consumers through TAICHI's LIVE streams and short videos. The better validated a product is, the stronger its LIVE response and actual sales.

TAICHI's fans can also join as "HONNE OF ASIA" meeting participants or livestreamer candidates, becoming the first to try and sell Japanese companies' products. The ability to run talent activities and overseas-expansion support for companies as one integrated operation is the strength of the J-LIVE Business Headquarters.